Reliance’s Brain Mapping Strategy to Attract IPL Advertisers
After striking an $8.5-billion media merger with Walt Disney, Indian billionaire Mukesh Ambani is targeting small businesses and promoting unconventional neuroscience studies to boost its revenues from the IPL, the world's most valuable cricket league.The pricey broadcast rights for the Indian Premier League (IPL) and other cricketing events which cost…
Reliance’s Brain Mapping Strategy to Attract IPL Advertisers
After striking an $8.5-billion media merger with Walt Disney, Indian billionaire Mukesh Ambani is targeting small businesses and promoting unconventional neuroscience studies to boost its revenues from the IPL, the world's most valuable cricket league.The pricey broadcast rights for the Indian Premier League (IPL) and other cricketing events which cost…
Reliance’s Brain Mapping Strategy to Attract IPL Advertisers
After striking an $8.5-billion media merger with Walt Disney, Indian billionaire Mukesh Ambani is targeting small businesses and promoting unconventional neuroscience studies to boost its revenues from the IPL, the world's most valuable cricket league.The pricey broadcast rights for the Indian Premier League (IPL) and other cricketing events which cost…
Turtle Dance Reveals Magnetic Field Mapping Secrets
Loggerhead sea turtles can learn and remember magnetic field signatures of specific locations, according to a study published Wednesday in Nature.Researchers found that turtles not only navigate using Earth’s magnetic field but also create mental maps of key areas like feeding and nesting spots.“This is the first direct evidence that…
